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WORDPRESS WEBSITE

Roundtable Pizza

By BRANDING, SOCIAL MEDIA, WORDPRESS WEBSITE

With over 19 years of experience in the pizza business, the Roundtable Pizza owners were looking for a boost in their sales. But Richmond, BC is no stranger to Roundtable pizza. How could they stand out amongst the other franchise owners (and other competitors) in the area and establish a solid online presence? 

Project Goals

Roundtable Pizza Richmond’s website needed a fresh new look- A mobile-responsive website that will make online ordering faster. I also designed their social media campaign as a follow-up to the website project.

Process

I built a website with efficient call-to-action buttons, dividing the sections into three main steps: View offers (top block), select pizza (middle block) and order now (third block).

Challenges

At the start, I proposed more functionality on the website such as an engagement window for orders. The client was concerned about the new process and how it would affect his operations and had to postpone it to the next project phase.

Results

The new website was configured for SEO and digital marketing and was deployed simultaneously with social media and paid advertisement campaign. This synergy resulted in higher ranking and sales.

Instant Imprints

By PRINT DESIGN, WORDPRESS WEBSITE

Instant Imprints New Westminster is our friendly-neighbourhood printing shop here in New Westminster. The owners approached us about designing an SEO ready WordPress website, and to help them with their digital marketing and social media presence.

Project Goals

 To create a distinctively-designed and SEO-ready website for the New Westminster branch. This new website will show the work of the specific branch and function independently from the main franchise, with separate paid advertisement and social media accounts.

Process

I built the website from a parent theme and configured the SEO via WordPress plugins. All tag managers and necessary plugins for Google PageInsights have been installed and tested.

Challenges

The client decided to maintain the website in-house, a new training step had to be included in the original contract. We installed a drag-and-drop interface on WordPress and was able to reduce the learning curve for the client and ensure a smooth turn-over.

Results

I was able to design a website that generated more traffic for the specific New Westminster branch and was able to educate the client on how to update their content and how to get their digital marketing going.

thomasgalang.com