Google’s EdTech Team holds various conference-style events with partner businesses focused on utilizing Google. Last year’s Google Executive Summit with booking.com was held last year in Google’s Partner PLEX and our role was to provide event graphics from ID cards, invites, door graphics and display walls.
Process
Since many different departments within booking.com were joining, the Summit team thought of using a puzzle theme with each department track representing a piece of the puzzle.
Challenges
The various designs and the short timeline proved to be challenging, and constant communication with the client every step of the way was crucial.
Results
The design process from ideation to distribution went smoothly and the Google Executive Summit was a success.